🚀 Pinpoint Direct is in Beta — Currently serving Coweta County, GA. Apply for discounted beta access →
Simple, Transparent Pricing

One Price.
No Surprises.

Direct mail doesn't have to be complicated. We charge one flat rate and handle everything else.

$ 1.10  / postcard mailed
Printing · List Curation · CASS · Presort · Mailing — all included
📬 200 postcard monthly minimum · Starting at $220/mo

What's Included at $1.10/pc

Everything you need to mail, included in the per-piece rate. Design and photography available as add-ons.

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Hyper-Targeted List

We pull from our own Coweta County new mover database — built from official property transfer records, not recycled broker lists.

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Printing & Mailing

We handle professional printing and hand-off to USPS. You don't touch a single envelope.

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Campaign Dashboard

Track your campaigns, review artwork, and manage invoices — all in one clean client portal.

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Monthly Cadence

We mail consistently on your behalf each month. Repetition is the secret to direct mail success — we make it automatic.

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Dedicated Support

You'll have a real person to talk to. We're a local Newnan business — not a faceless platform.

Add-On Services

Need a postcard designed from scratch or professional photos of your business? We've got you covered.

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$150
Design Fee
One-time fee
  • One-time fee per 5"×8.5" postcard design
  • Professional design created from scratch based on your business and offer
  • You review and approve before anything prints
  • Revisions included until you're happy
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$500
Photography Day
Optional add-on
  • For businesses that don't have high-quality photos of their product or service
  • Half-day on-site shoot
  • Delivers print-ready images for your postcard and other marketing
  • Not required if you already have great photos

What Does $1.10/Postcard Actually Get You?

New movers respond at 3–5x the rate of generic mail. Here's what that looks like for a concrete coating company:

Example — Concrete Coating Company
500 postcards/month to new Coweta County homeowners
Monthly spend $550
New mover response rate (industry avg) 3–5%
Estimated leads/month 15–25 inquiries
Close rate (conservative 20%) 3–5 new jobs
Avg job value (concrete coating) $3,000–$5,000
Estimated monthly revenue from mail $9,000–$25,000
13x–37x return on a $550 investment.
Based on industry response rate data from USPS & DMA. Your results will vary by business type, offer, and market conditions.

Direct Mail Rewards Repetition

We won't pretend you'll see results overnight. Here's what a consistent campaign actually looks like:

Mo 1

Brand Introduction

Your postcard lands in new homeowners' mailboxes. They're getting settled — most won't need you yet, but your name registers for the first time.

Mo 2

Recognition Builds

A second touch reinforces your brand. Some homeowners will start comparing you to competitors they've seen. Early inquiries may come in.

Mo 3

Momentum Starts

By month 3, you're a familiar name. Homeowners who weren't ready before are now getting to projects. Response rates start climbing.

Mo 4–5

Consistent Lead Flow

You've mailed the same pool multiple times. The homeowners ready to buy now know your name. Leads become more predictable month-over-month.

Mo 6+

Compounding Returns

Consistent mailers become the default choice in their category. Your cost-per-lead drops as brand recognition does the heavy lifting. This is where the real ROI kicks in.

⏱️ Built for Businesses Serious About Results

We require a 3-month commitment and a minimum of 200 postcards/month — because below that threshold, direct mail simply doesn't get a fair shot. These aren't arbitrary rules. They're the conditions we've seen actually produce results, and we only take on clients set up to win.

Apply for Beta Access →
🚀 Beta Program

Founding Customer Pricing

We're onboarding our first beta customers in Coweta County at a discounted rate in exchange for honest feedback. Spots are limited — beta pricing is locked in for the duration of the program.

Standard Rate
$1.10/postcard
Beta Rate
Contact us
Apply for Beta Access →

Currently serving Coweta County, GA · 200 postcard minimum · 3-month commitment

Common Questions

How many postcards should I send per month?

We require a minimum of 200 postcards/month — that's $220/mo to start. Most clients begin there and scale to 300–500/month once they see results building. We'll help you figure out the right volume for your goals during onboarding.

Is design included?

Design is a one-time $150 add-on per postcard. If you already have a design you love, we can work with that. If you need us to build one from scratch, we'll design it, send you a proof, and revise until you're happy. Photography is also available for $500 if you need professional product or service shots.

Why is there a 200 postcard minimum?

Direct mail is a frequency game. Sending fewer than 200/month means too few people see your postcard often enough to take action — and clients who under-invest rarely see results. The 200-piece minimum isn't about revenue for us; it's about making sure every client we take on actually has a shot at winning.

What's the 3-month minimum about?

Direct mail is a repetition game. One mailer is rarely enough — the results compound over time as your name becomes familiar. We require 3 months because we've seen what happens when businesses quit too early: they leave the results on the table.

Where does the mailing list come from?

We build our own lists from official Coweta County property transfer records — updated monthly. You're reaching people who actually just bought a home, not recycled data from a broker who sold the same list to your competitors.

Can I cancel after 3 months?

Yes — after your 3-month commitment, you can cancel anytime with 30 days notice. Most clients choose to keep going once they see the results building.

What kinds of businesses is this best for?

Any local home services business with a solid job value — roofing, HVAC, concrete coatings, landscaping, pest control, cleaning, plumbing, and more. If new homeowners need your service and the job is worth $500+, direct mail to new movers makes sense.

Ready to Start?

$1.10 a postcard. Real homeowners.
Real results.

Apply for beta access and lock in founding customer pricing before we open to the public.

Apply for Beta Access →

200 postcard minimum · 3-month commitment · Coweta County, GA · Spots limited